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Shopware Agency · Performance & hosting

Performance,even at peak times

We're a Maxcluster Gold Partner and host Shopware shops that take real load every day. Redis, Elasticsearch and Varnish are standard with us – not an upgrade.

Bike-Discount
Mellerud
Apple of Eden
Etikettenmeister
Mubea

Black Friday, a TV spot, a newsletter blast – and suddenly TTFB goes through the roof. It's rarely the hardware and usually plugins, bad caching, missing indexes or a poorly configured Varnish.

On Black Friday the shop buckles exactly when it counts.

Load times drag, but nobody can pin down the cause.

Every new plugin makes the shop noticeably slower.

When the newsletter goes out, checkout collapses under the load.

What matters for Performance & hosting

Performance is rarely a hardware problem, so we never start by simply throwing resources at it. We measure first: where the latency builds, which plugins block requests, where database indexes are missing, how cleanly Varnish kicks in. Only once it's clear where the milliseconds are lost do we define measures with real leverage. That way every step pays off on your TTFB instead of just improving the feeling.

Caching decides whether your shop carries a peak or not. Redis, Elasticsearch and Varnish are standard with us, but they only work when they fit your catalogue and your campaigns. We configure the cache layers around your real load patterns and validate them with load tests before the hot phase begins. We'd rather find the bottleneck in a test than live at two in the morning during the promotion.

What makes our work in Performance & hosting measurable

Maxcluster Gold
hosting partner status
5-digit
concurrent users per peak
6-digit
daily revenue handled
3
cache layers as standard

What we use

Maxcluster Gold Partner

We know the Maxcluster toolchain in detail: PHP-FPM tuning, OPcache, Redis as session and cache adapter, Varnish configuration and bot protection.

Caching strategy

HTTP cache, object cache, page cache, reverse proxy – we analyse what can be cached where and where personalisation breaks that.

Database and search

MySQL indexes, slow queries, Elasticsearch or OpenSearch for product search and category listings – we optimise where it hurts.

Load tests before peak phases

We simulate real load before campaign launch and find bottlenecks before your marketing does.

Hosting that holds peaks

We run Shopware shops that take real load every day and we de-risk your campaigns before they go live.

  1. Maxcluster Gold Partner

    We host on infrastructure built for Shopware and have a direct line into the Maxcluster team.

  2. Three cache layers as standard

    Redis, Elasticsearch and Varnish are included with us and never cost extra.

  3. Load tests before the peak

    We simulate your peak loads before the season starts and find the bottleneck in a test, not live.

  4. Cause, not symptom

    We don't throw hardware at the problem, we measure where the latency actually comes from.

Request a performance check

Profile picture of Paul Kalisch, Executive Partner
Paul Kalisch
Executive Partner

Data & Insights

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Related Shopware topics

Frequently asked questions

Why is my Shopware shop slow?
Usually not because of hardware, but because of plugins, poor caching, missing database indexes or a badly configured Varnish. We measure with Tideways, find the bottleneck and fix it specifically.
What does good Shopware hosting cost?
The price depends on load, redundancy and service level. As a Maxcluster Gold Partner we size hosting to match your season – Redis, Elasticsearch and Varnish are standard, not an upgrade.
Will my shop survive Black Friday and campaign peaks?
That's what we run load tests for before campaign launch, simulating real load. So we find bottlenecks before your marketing does. Our shops handle five-digit concurrent user counts.
What do Redis, Elasticsearch and Varnish actually do?
Redis offloads sessions and cache, Elasticsearch or OpenSearch speeds up product search and listings, Varnish serves pages as a reverse proxy. Together they cut TTFB and server load noticeably.
Does performance also improve my Google ranking?
Yes. Core Web Vitals and load time are ranking factors and drive conversion. A fast shop ranks better and converts more – performance isn't just a tech topic, it's a revenue topic.
How fast can you get a Shopware shop audit?
We deliver a Shopware shop audit within a few working days: performance, Core Web Vitals, technical SEO, security and integration stability are checked with Tideways and returned as a prioritised action list. So before any project you can see where the biggest lever is.
Which Shopware agency specialises in technical SEO monitoring and audits?
We combine performance and SEO monitoring: Core Web Vitals, load time, indexing, structured data and integration stability stay under constant watch. Instead of a one-off audit you get recurring checks with alerts, so ranking losses show up before they cost revenue.