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More leads and more visibility

If nobody finds you, nobody contacts you. Being found today means showing up in Google search, in local results and increasingly in the answers of ChatGPT, Perplexity and Google AI.

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Shopware Silver Partner and Google PartnerTeams in Mönchengladbach and Düsseldorf

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Your marketing team

Brands that work with us

  • BVB logo
  • Bike-Discount logo
  • Toggo logo
  • Sixt logo
  • Kumho Tire logo
  • Uhlsport logo
  • Cisco logo

Why visibility alone does not bring inquiries

Many websites rank for terms without buying intent or pay for clicks that never lead to an inquiry. At the same time, research is moving into AI assistants that only cite sources they can retrieve and understand.

  1. Search & AI

    Classic rankings and visibility in AI answers rest on similar foundations: clean technology, clear content, structured data.

    • Can AI retrieve and read your website at all?
    • Which search terms with buying intent do you rank for?
    Check it yourself with the AI Visibility Check
  2. Paid channels

    Google Ads and social ads bring reach quickly – as long as search terms, audiences and budgets are reviewed regularly.

    • Which clicks turn into inquiries, and which only into costs?
    • Is your budget split sensibly across channels?
    Find your channel mix with the Marketing Mix Finder
  3. Measurability

    Without reliable conversion tracking, you cannot tell which channel brings inquiries and which one only causes costs.

    • Do you know which channel brings the inquiries?
    • Are form and phone inquiries counted as conversions?

How we approach it

Visibility thought through from the end – not reach at any price.

  1. Assessment

    Which queries bring inquiries, which channels are worth it, where does budget disappear?

  2. Tracking & audience

    We make sure inquiries are measurable and it is clear who you want to reach.

  3. Expand with focus

    Expand content, campaigns and technical SEO where the data shows the biggest lever.

Where are you stuck?

One click starts the Digital Stack Builder with your focus. Four questions, your plan, free of charge.

The right services

Real results

Nexen

Performance marketing for a tyre brand, with SEA and social campaigns to drive activation and reach.

  • Digital Marketing
  • SEA
  • Social Media

> 1,000 Participants

View case

Frequently asked questions

Your question isn't here? Ask us directly

What is the difference between SEO and GEO?
SEO optimizes your website for classic search results. GEO – generative engine optimization – aims to have AI assistants such as ChatGPT or Perplexity retrieve, understand and cite your content. The foundations overlap heavily, so we plan both together.
Is Google Ads worth it for my business?
That depends on search volume, click prices and the value of an inquiry. For existing campaigns, start by looking at search terms that use budget without converting. For new accounts we estimate in the intro call whether a test is worth it.
How quickly does SEO deliver results?
SEO works in the medium term. Technical errors can often be fixed quickly, while new content needs time to rank. If you need inquiries in the short term, SEO is often combined with paid campaigns that are scaled back as organic visibility grows.
Why is conversion tracking so important?
Without tracking you see clicks and visitors, but not which channel actually brings inquiries or revenue. Clean tracking with consent management is the prerequisite for shifting budget deliberately instead of distributing it by feel.
Can I check my AI visibility myself?
Yes. The free AI Visibility Check fetches your homepage the way GPTBot, ClaudeBot and PerplexityBot do and checks whether they receive content. It also evaluates your robots.txt for 16 AI and search crawlers, including Google-Extended and Googlebot, as well as llms.txt, sitemap, structured data and citability. You get a score across 9 categories and concrete levers. The check does not measure whether an AI actually cites your site.

Let's talk about your visibility

30 minutes, no obligation: we look at your channels, numbers and budgets and show you where we would start.

Profile picture of Paul Kalisch, Executive Partner

Paul KalischExecutive Partner

Arrange an intro call

or +49 (0) 2161 539 71 60