Digital processes for electrical and electronics manufacturers: from ERP to AI search
We connect your ERP with your B2B shop, customer portal and AI agents. Enquiries, product data and orders flow without media breaks, and your products get found where engineers search today.
- free intro call
- reply within one business day
Shopware Silver Partner and Google PartnerTeams in Mönchengladbach and Düsseldorf
The situation in numbers
Deadlines and figures that currently set the pace for electrical and electronics manufacturers.
- 11 Sep 2026
- Since then, CRA reporting obligations apply to actively exploited vulnerabilities and severe security incidents.Source: BSI, press release of 11 September 2026
- 11 Dec 2027
- From then on, the Cyber Resilience Act applies in full.Source: European Commission, Cyber Resilience Act summary
- 48,900
- missing workers in energy and electrical occupations in Germany, March 2026Source: IW MINT spring report 2026, via all-electronics
- 70%
- of engineers are more likely to pick a known brand when comparing similar solutionsSource: TREW Marketing, GlobalSpec and Elektor, 2026
Sources as of October 2026
What the industry is dealing with right now
Four topics that cost manufacturers and distributors in electrical engineering and electronics time in 2026. Each statement comes with its source.
Components are getting scarce.
Memory makers are shifting capacity to AI-related products, and legacy applications get tighter allocations. For some MLCC capacitors, lead times are reported to exceed 20 weeks already. Bills of materials need constant safeguarding.
Source: Elektronikpraxis, 26 May 2026
New obligations for connected products.
The Cyber Resilience Act reporting obligations have applied since 11 September 2026, and the act applies in full from 11 December 2027. Without clean product and version data, this gets hard. We deliver software and processes, not legal advice.
Source: European Commission, Cyber Resilience Act summary (as of October 2026)
Skilled workers are missing.
In March 2026, energy and electrical occupations in Germany were short of around 48,900 workers. Manual order entry ties up people who are needed elsewhere.
Source: IW MINT spring report 2026, via all-electronics, 16 July 2026
Buyers research on their own, AI included.
Before the first contact, engineers read trade media and manufacturer websites and increasingly use AI tools. 70% are more likely to pick a known brand when comparing similar solutions.
Source: TREW Marketing, GlobalSpec and Elektor, 30 March 2026
How we work
Four steps from the first conversation to day-to-day operation.
- 01
Intro call (30 minutes)
We clarify your goal, your system landscape and the most pressing bottleneck.
- 02
Analysis workshop
We map processes and data flows and define a use case with a measurable goal.
- 03
Pilot
One clearly scoped process goes live, with your real data.
- 04
Expansion and operation
We connect further processes and take care of maintenance, upgrades and ongoing optimisation.
What we build for you
Four building blocks that work on their own or together. Your ERP stays the leading system.
- Shopware B2B shops and portalsAs a Shopware Silver Partner, we build B2B shops and customer portals with customer-specific prices, live stock levels, quick order, sample orders and product configurators. We also handle upgrades of existing Shopware installations.
- ERP integration and custom softwareWe connect your ERP to shop, portal and PIM, for example SAP, Microsoft Dynamics, Sage or proALPHA. Where standard connectors fall short, we build the interface or middleware ourselves.
- AI agents and automationAgents read enquiries and orders from emails and PDFs and create them in the ERP. They check bills of materials against availability and alternatives, and enrich product data from datasheets into ETIM features. A human always approves critical steps.
- GEO: visibility in AI searchWe analyse how ChatGPT and other assistants answer questions about your product category. Then we structure product data, datasheets and FAQs so that your brand shows up in the answers.
Use cases
Example scenarios, not customer references.
Automating order intake
A component manufacturer receives orders as PDFs by email. An AI agent reads out line items, quantities and dates, matches them against the customer and article master data in the ERP and creates a draft order for approval.
Safeguarding the bill of materials
An electronics manufacturer has its bills of materials checked daily against lead times and approved alternatives. Critical items land as a task with purchasing.
Product portal for connected devices
A building automation manufacturer provides firmware updates, security notices and support periods per product in a Shopware customer portal, fed from the ERP and the product register.
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All articlesFrequently asked questions
Your question isn't here? Ask us directly
Which ERP systems do you work with?
We connect common mid-market ERP systems, for example SAP, Microsoft Dynamics 365 Business Central, Sage and proALPHA. For other systems such as abas, we check in the intro call which interfaces are available.
Do we have to switch ERP for a B2B shop?
No. As a rule, your ERP stays the leading system for prices, stock and customers. Shop and portal are connected to it.
Will you handle CRA compliance for us?
No, we do not provide legal advice. We implement the software and process side, for example a product and version register, a reporting workflow and a customer portal. The legal assessment stays with your experts or advisers.
Which CRA deadlines apply right now?
Since 11 September 2026, manufacturers have to report actively exploited vulnerabilities and severe security incidents. The first early warning is due within 24 hours. From 11 December 2027, the Cyber Resilience Act applies in full. To know within that time which products, versions and customers are affected, you need clean product and version data. That is what we work on with you.
How safe are AI agents in the order process?
Together with you, we define which steps run automatically, which ones a human approves and how the actions are logged. We process data according to your data protection and hosting requirements.
What does GEO add if we already do SEO?
SEO targets search result pages. GEO targets the answers of AI assistants, which engineers increasingly use for their research. The foundation is the same: structured, verifiable product information. It is just prepared differently.
Which process costs you the most time today?
Tell us about it. In 30 minutes, we show you whether a pilot is worth it, honestly and without obligation.
