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Marketing Mix Finder

Question 1 / 5

Marketing Mix Finder: Which channels move you forward?

Google, Meta, TikTok, LinkedIn or SEO – where do you start? Describe your project in two or three sentences and answer four short questions.

Describe your project

Two or three sentences: what do you offer, to whom, and roughly what does it cost? We only use the text to classify your project and don't store it.

0 / 600 characters

  • Free
  • No sign-up
  • Instant result

You get the right go-to-market strategy, three channels to start with and a suggested budget split, two to test later and two you can skip – each with a reason and a link to the matching service. No sign-up.

Your mix0 of 5

Marketing Mix Finder

The channels at a glance

The finder builds your mix from these 14 channels. For most of them you'll find the matching service with us.

Calculate my mix

01 · 5 channels

Search

Reach people who are already searching

  • Google Ads (Search)

    Ads exactly when someone searches for what you offer. Quick to measure, you pay per click.

    Go to Google Ads agency

  • Google Shopping

    Product ads with image and price right in Google search – the default channel for online shops.

    Go to Google Ads

  • SEO

    Rankings in organic Google search. Takes months, then brings lasting traffic without a cost per click.

    Go to search engine optimisation

  • Local SEO

    Visible in Google Maps and local search – for anyone winning customers in their region.

    Go to local SEO

  • GEO (AI search)

    Visible in ChatGPT, Perplexity and Google's AI answers when customers ask there for solutions.

    Go to GEO agency

02 · 4 channels

Social & video

Create demand before anyone searches

  • Meta Ads

    Ads on Facebook and Instagram by interest and audience. Creates demand before anyone searches.

    Go to Meta Ads

  • TikTok

    Short videos with huge reach, especially among under-35s – organic and as ads.

    Go to TikTok agency

  • LinkedIn

    Reach decision-makers by industry, role and company size – organic and with ads.

    Go to social media marketing

  • YouTube & video

    Longer videos that explain and build trust – and still get found years later.

    Go to content production

03 · 5 channels

Own channels & partners

Retention, referrals, sales

  • Email marketing

    Your own list: newsletters and automations that turn prospects into customers and customers into regulars.

    Go to email marketing

  • Influencers & creators

    Creators present your offer to their community – more credible than any ad.

    Go to influencer campaigns

  • Affiliate marketing

    Partners promote your offer and earn a commission per sale. You only pay for results.

    Go to affiliate marketing

  • Marketplaces

    Sell where buyers already are: Amazon, eBay, Otto or Kaufland.

    Rated in the finder

  • Outbound

    Contact decision-makers directly by email or phone. Takes effort, pays off with few, valuable customers.

    Rated in the finder

How your mix is built

AI only classifies your description. The recommendation itself follows fixed rules, and the same answers always produce the same mix.

Classify the project

An AI model reads your description and answers fixed questions: what do you offer, how high is the price, do people search for it, does it need explaining, is it visual, new or recurring? If the AI isn't available, keyword rules take over.

Pick the strategy

The classification and your answers lead to one of eight go-to-market strategies, such as “Capture demand” or “Sales-led”. The channels that carry it get a bonus.

Weight the channels

Each of the 14 channels collects points by fixed rules. The top three start now – under €1,000 a month with at most one ad channel, up to €5,000 with at most two. The budget is split by points, and every channel gets at least 15%.

FAQ about the Marketing Mix Finder

Your question isn't here? Ask us directly

What is the Marketing Mix Finder?
A free tool for the question which marketing channels you should start with. You describe your project in two or three sentences and answer four questions on audience, budget, goal and reach. The result is a go-to-market strategy, three channels to start with and their budget share, two to test later and two that are a poor fit.
What happens to my description?
An AI model classifies it – for example whether you offer products, software or a service and whether people search for it. We don't store the text, and it ends up neither in the email nor in our CRM. Only your answers and the classification go there.
How precise is the budget split?
It's a starting point, not a media plan. The percentages follow the channels' points, and each gets at least 15% so the test is meaningful. After four to eight weeks with real numbers, shift budget to what works.
Why do I get fewer ad channels with a small budget?
Under €1,000 a month the budget rarely covers more than one ad platform – split across several, no campaign learns enough. So the mix then starts with at most one paid channel and adds channels without a cost per click, such as SEO or email.
Does it cost anything?
No. The mix shows on the page without sign-up. If you want it by email, we need your business email address.
Do you also run the channels?
For most channels the matching service is linked directly – from Google Ads to SEO and GEO to TikTok. We have no dedicated service page for marketplaces and outbound; get in touch if you have questions about them.

Your mix is ready – what now?

Send us your mix and we'll tell you honestly which channel we'd start with and what the first weeks look like.

Profile picture of Paul Kalisch, Executive Partner
Paul Kalisch
Executive Partner
info@next-levels.de +49 (0) 2161 539 71 60