Project: XBoard E-Commerce
THE SURFBOARD FOR THE STREET
XBoard blends the lightness of a surfboard with the punch of an e-scooter. Beyond the high-performance shop we engineered middleware that exchanges data between store and app—keeping every user tied to one profile for flawless sync and a smooth riding experience.
- Online shop
- Middleware linking app & shop
- SAP interface

The project at a glance
- Client
- XBoard Shop
- Starting point
- A D2C brand store for a young lifestyle product — Shopware 6 with a custom Node.js frontend for an on-brand shopping experience.
- Services


SAP INTERFACE POWERED BY MIDDLEWARE
We implemented a robust SAP connector that, together with middleware, enables seamless data exchange between shop, app and SAP.
The middleware acts as central control—syncing orders, product records and customer data in real time. Consolidated data structures simplify complex operations so systems interoperate cleanly. Middleware also enables seamless authentication so shoppers sign into the app with their store credentials.
That architecture safeguards consistency, performance and automation—making workflows leaner while minimizing manual intervention—a scalable foundation built for the future.


PREMIUM DESIGN FOR A PREMIUM PRODUCT
XBoard stands for innovation and premium quality—and so does its shop. Elegant, contemporary creative mirrors the product’s calibre with aesthetic, intuitive navigation. Clear structure, standout visuals and thoughtful UX make the ride tangible online with genuine emotional pull.
90% ON SMARTPHONES
Research shows most shoppers buy on mobile, which makes performance, usability and conversion tuning on phones essential for digital success.
- Mobile-first: design and features optimized primarily for phones
- Fast loads for friction-free use without waiting
- Touch-friendly navigation for intuitive, precise control
- Seamless integration of shop, app and payments for maximum convenience
- Responsive layouts adapting fluidly to different screen sizes




Blog articles on E-Commerce
What are you planning?
30 minutes with one of our partners, no pitch, an honest assessment of what makes sense technically.
What's it about?

Paul Kalisch
Executive Partner
- 30 minutes by video or phone
- You talk directly to a partner, not to sales
- You get the order of steps, risks and rough costs
Related services and technologies for E-Commerce
- ServiceE-Commerce
- ServicePlatform Development and Management
- ServiceMigration & Replatforming
- ServiceIntegrations & Interfaces
- ServiceB2B E-Commerce
- ServiceConversion Optimization for Online Shops
- ServicePerformance Optimization and Scaling
- TechnologyShopware
- TechnologyNode.js


