Shopware Agency · Building Materials, Trade & HVAC
In HVAC and building-materials wholesale, the connection to the trades counts: IDS/UGL interfaces, Datanorm article data, bulky-goods logistics and project pricing. We build Shopware shops that work in your commercial customers' daily routine.





Your customers work in their trade software and expect the cart to be handed over and returned directly via IDS or UGL. On top of that come Datanorm article data, bulky goods on the building site and negotiated project prices. A B2C shop models none of this.
What matters for Building Materials, Trade & HVAC
In HVAC and building-materials wholesale, the shop stands or falls with the connection to the trades. Your commercial customers work in their industry software and expect the cart to be handed over and returned cleanly via IDS or UGL – without double entry. On top of that, Datanorm article data has to flow into the assortment regularly and automatically, rather than being maintained by hand. We build exactly these interfaces with monitoring and clear error paths, so no Datanorm update and no cart gets quietly lost.
Logistics matters just as much as the interfaces. Bulky goods, pallets and freight delivery to the building site follow different rules than parcel shipping, and a B2C shop simply doesn't model that. Add to that negotiated object and project prices per customer, plus regional availability and pickup at the warehouse. We model this pricing and logistics logic directly in the shop and connect it to your ERP, instead of patching it together with a pile of plugins. That way the shop works in your customers' daily routine, not just in the demo.
The industry challenges we solve
IDS/UGL integration
We connect Shopware via IDS and UGL to your customers' trade software – with cart handover and return, so your customers order in their familiar system.
Datanorm article data
We import and maintain article and price data per Datanorm automatically, so your assortment meets the industry standard and stays up to date.
Bulky-goods & freight logistics
We control tonnage, bulky goods, building-site delivery and partial quantities in the order and shipping process – including freight logic instead of plain parcel shipping.
Project & object pricing
Negotiated object and project prices as well as quote workflows are modelled via the Shopware B2B Suite and custom logic – matched to the business with building projects.
Regional availability & pickup
We model regional availability, on-site pickup versus delivery and location-based stock so customers see what is available, when and where.
We know the trades
We connect Shopware to the interfaces, logistics and pricing models that HVAC and building-materials wholesalers need every day.
IDS/UGL handled
We hand over and receive carts straight from your customers' trade software – without double entry.
Datanorm automated
Datanorm article data flows into the assortment automatically and monitored, instead of being maintained by hand.
Bulky goods to site
We model pallets, freight delivery and warehouse pickup the way your logistics actually work.
Per-customer project prices
Negotiated project and object prices come straight from your ERP into the right cart.
Data & Insights
All postsProduct data management & PIM: when a system really pays off
Product data in Excel chaos? How to recognise that a PIM system is worthwhile, what it costs and how the data gets into Shopware.
Reduce shopping basket cancellations: 6 levers for your Shopware shop
Around 70 % of shopping baskets are cancelled. Six practical levers with which you can save more orders in your Shopware shop without new traffic.
Subscription commerce with Shopware: How recurring revenue supports your shop
Subscription commerce turns one-off purchases into predictable, recurring revenue. How this works with Shopware and how to start a subscription model.
Shopware B2B Suite zu B2B Components migrieren: Kosten, Zeitplan, Demo
Die B2B Suite läuft aus. So migrierst du auf die B2B Components: was es kostet, wie lange es dauert und worauf du in der Migrations-Demo achten musst.
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Frequently asked questions
