Logo von nextlevels
Hey!

Digital Marketing: Technical SEO

TechnicalSEO

Even the best content achieves nothing if Google cannot cleanly crawl and index it. We conduct a thorough technical SEO audit and fix issues that systematically undermine rankings: page speed, crawl errors, duplicate content, missing structured data and indexing problems. Because we also do web development, we implement fixes directly in code – no long ticket queues.

Challenges you'll recognise

  • Your website has technical problems such as crawl errors or slow load times that are actively hurting your rankings.
  • Google Search Console shows indexing issues but you do not know how to fix them.
  • Your Core Web Vitals are in the red, but you do not know the root causes.

Technical Audit

We crawl your entire website and identify all technical errors with a direct ranking impact: broken links, redirect chains, missing or duplicate meta tags, canonical errors, slow Core Web Vitals and crawling blocks in robots.txt or HTTP headers.

Core Web Vitals and Page Speed

Google uses Core Web Vitals as a direct ranking factor. We analyse LCP, CLS and INP on your most important pages and fix the underlying causes: image optimisation, render-blocking resources, server response times and caching configuration.

Indexing Control

Not every URL should be indexed – duplicate content, filter pages and pagination pages can dilute rankings. We review your indexing signals (canonical, noindex, XML sitemap) and ensure Google has exactly the right pages in its index.

Structured Data

Schema markup helps Google understand the content of a page – and is the basis for rich snippets and AI citability. We implement structured data for relevant content types: Article, FAQ, Product, Organization, BreadcrumbList and LocalBusiness.

Good to know

  • Technical SEO is the foundation

    High-quality content and strong backlinks deliver no full effect if technical errors prevent Google from crawling and indexing correctly. Technical SEO is not the most exciting part, but it is the prerequisite for everything else.

  • Core Web Vitals count

    Google uses Core Web Vitals (LCP, CLS, INP) as a direct ranking signal within the Page Experience update. Pages with poor scores lose ground to technically clean pages even when content quality is comparable.

  • Duplicate content dilutes rankings

    When multiple URLs have nearly identical content – through filter paths, HTTP/HTTPS duplicates or missing canonicals – Google splits ranking value across all variants instead of consolidating it.

Frequently asked questions

What does a technical SEO audit involve?
We crawl your website with professional tools, cross-reference results with Google Search Console and Analytics, and produce a prioritised list of issues. Every problem is documented with severity, estimated impact and a concrete recommendation – so it is clear where to start.
Do you fix the errors yourselves or pass them to the developer?
Since we do web development ourselves, we can implement technical fixes directly – without you acting as an intermediary between agency and developer. For systems we do not host, we work with your developer and provide clear specifications.
How often should you run a technical SEO audit?
Once is good – continuously is better. Actively developed websites accumulate new technical errors with every release. We recommend at least one full audit per year plus automated monitoring for critical issues like broken crawling signals.

Related articles from our blog

Why nextlevels

Success you can measure

At the center of what we do are innovative digital marketing strategies tailored exactly to your needs and goals. We turn digital challenges into measurable success.

  1. Strategy across every channel

    We treat SEO, paid, social and content as one system, not as isolated single measures.

  2. Latest technologies and trends

    From performance platforms to GEO/AI visibility — we use what actually drives reach today.

  3. Proven campaign experience

    We've run successful campaigns across industries and budgets — and know what scales.

  4. Creative minds and technical experts

    Idea, design and tracking from one team — creative impact meets clean measurability.

  5. Sustainable growth

    We build visibility and performance that carry beyond the single campaign.

READY TO REDEFINE YOUR BRAND WITH SMART DIGITAL MARKETING?

Whether you want to strengthen your online presence or take entirely new digital paths – we look forward to your ideas and a productive conversation. Start your successful digital future with us.

Profile picture of Kevin Bolleßen, Head of BD & Digital Marketing
Kevin Bolleßen
Head of BD & Digital Marketing

Related services